Increase Profits – Sell More To Your Existing Clients
One of the most effective things you can do to increase your profit is to sell more to your existing clients. However, doing this without sounding like you are delivering a sales pitch is a skill that requires development on a number of levels.
Many therapists believe that to sell more they have to make a great presentation and talk about he benefits of the products. My belief is that a large majority of therapists would sell far more – with far less effort, if they simply spent more time analysing their client’s skin in greater depth before just jumping in and delivering a treatment.
Click here to download my article featured in Professional Beauty Magazine Nov/Dec 2010 Skin Analysis Skills That Help You Sell More (pdf-463kb)